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Dr. Sandip Sane

Professor & Director, Management Studies · ASM's Institute of Business Management and Research (IBMR), Pune · Pune

IMPARC ID IMP-MM-MGMT-MH-IN-2026-2479

Member since 2026

Expertise
  • Artificial Intelligence
  • Business Analytics
  • Consumer Products
  • Consumer Goods - General
  • Digital Marketing
  • Entrepreneurship
  • Marketing Strategy
  • Sales & Marketing
Mentorship offered
  • Financial Consulting
  • Digital Strategy Consulting
  • Go-to-Market Strategy Consulting
  • Business Strategy Consulting
  • Big Data Analytics
  • Statistical Analysis
  • Predictive Modeling
  • Data Insights
  • Text Mining & Analytics
  • Gap Analysis
  • Scientific and Technical Research
  • Market Research
  • Systematic Literature Review
  • Feasibility Study
  • Business & Legal Writing
  • General Proofreading & Editing
  • Technical Writing

Mode: Hybrid · Capacity: More than 5 researchers

Academic links

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About

Dr. Sandip Sane is an accomplished academic leader, Professor, Director, researcher, corporate trainer, consultant, and marketing strategist with more than 25 years of experience across higher education, corporate leadership, management consulting, sales, insurance, and executive training. He currently serves as Professor and Director at ASM's Institute of Business Management and Research (IBMR), Pune, where he spearheads institutional strategy, academic excellence, AI integration, digital transformation, industry collaboration, accreditation initiatives, and faculty development. He holds a Ph.D. in Marketing Management from Savitribai Phule Pune University and is UGC-NET qualified. Throughout his career, he has successfully led premier business schools, established international collaborations, developed AI-enabled learning ecosystems, launched entrepreneurship initiatives, and strengthened academia-industry partnerships. His professional journey spans leadership roles at ASM IBMR, Dr. D. Y. Patil B-School, Saibalaji Group of Institutes, Aviva Life Insurance, NIS Sparta, Medsave Healthcare, and ICICI Prudential Life Insurance. Dr. Sane is an active researcher with numerous Scopus, IEEE, ABDC, and UGC CARE-indexed publications, author/editor of several management books, reviewer for international journals, keynote speaker, conference chair, doctoral guide, and management development programme (MDP) expert. His research interests encompass Artificial Intelligence in Marketing, Consumer Behaviour, Business Analytics, Digital Marketing, Strategic Management, Blockchain, International Business, Marketing Research, and AI-driven management education. He has also conducted over 100 Management Development Programmes (MDPs) for corporate professionals and academic institutions.

Publications 8

Journal articles

  • Dr. Sandip Sane et al. (2024). Artificial Intelligence in Marketing: A Systematic Review of Emerging Applications. Journal of Information Technology Management.
    Scopus
  • Dr. Sandip Sane et al. (2024). Consumer Behaviour in AI-Driven Marketing Environment. IEEE Xplore Conference Proceedings.
    IEEE Xplore
  • Dr. Sandip Sane et al. (2023). Blockchain Applications in Marketing and Business Strategy. International Journal of Business Analytics.
    Scopus
  • Dr. Sandip Sane et al. (2023). Marketing Analytics for Customer Engagement and Brand Loyalty. International Journal of Marketing Research.
    UGC-CARE
  • Dr. Sandip Sane et al. (2022). Digital Transformation and AI Adoption in Higher Education Institutions. Journal of Educational Technology & Innovation.
    ABDC

Books

  • Artificial Intelligence in Marketing. International Academic Publisher.
    ISBNAvailable with Publisher

Book chapters

  • Artificial Intelligence in Consumer Behaviour. In Advances in Marketing Analytics. International Academic Publisher.

Conference papers

  • (2024). Artificial Intelligence in Marketing Education. International Conference on AI & Business, International Academic Organization.
    Other

Experience

  1. Professor & Director

    ASM's Institute of Business Management and Research (IBMR), Pune

    March 2019 - Present (current)

  2. Professor & Director

    Dr. D. Y. Patil B-School, Pune

    January 2018 - February 2019

  3. Professor & Director

    Saibalaji Group of Institutes (IIMS), Pune

    July 2010 - December 2018

  4. Cluster Training Manager

    Aviva Life Insurance Company Ltd.

    September 2007 - June 2010

  5. Consultant – Soft Skills & Domain Trainer

    NIS Sparta (Reliance Group)

    February 2007 - September 2007

Education

  • Completed 2016

    Ph.D., Marketing Management

    Savitribai Phule Pune University

  • Completed 1995

    PG Diploma in Business Management (PGDBM), Business Management

    University of Pune (IMED)

  • Completed 1993

    Bachelor of Science (B.Sc.), Chemistry

    Fergusson College, University of Pune

Supervision & projects

  • Thesis · Marketing Management Research

    Completed
  • Dissertation · Marketing Analytics

    ASM IBMR

    Completed
  • Funded project · AI in Marketing & Customer Engagement

    Institutional Research · Principal Investigator · Ongoing

    Ongoing

Awards

  • Best Director of the Year

    Saibalaji Education Society · 2016

  • Best Faculty Award

    Institution · 2012

  • 2012 Best Employee Award

    Institution · 2011

  • Best Trainer – West Zone

    Corporate Organization · 2009

  • Institutional AI Transformation Leader

    Institution

Events & training

  • Certification Programme · University of Virginia (Darden School of Business)

    Artificial Intelligence in Marketing

    Completed
  • Executive Development Programme · IIM Kashipur

    Marketing Analytics & Customer Valuation

    Completed
  • Certification Programme · IIT Roorkee (NPTEL)

    Business Analytics & Text Mining using Python

    Completed
  • Executive Programme · IIM Bangalore

    Strategic Management

    Completed
  • Faculty Development / Certification · IIT Kharagpur

    Marketing Research & Analysis

    Completed

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